#WCW: Cynthia Mosunmola Umoru is taking hoe’ing to a whole new level

Because we are righteous on this part of the internet, we have only one definition of hoe.

Hoe /həʊ/: a long-handled gardening tool with a thin metal blade, used for making ridges, weeding and other farming practices.

Cynthia Mosunmola Umoru is the long time face of all our farming goals.




Farmer, CEO of Honeysuckles PTL Ventures, with reported billions of Naira profit receipts in 2015 alone. Did we mention she is just 35.

And no, she didn’t do blood money. She just farmed.



But farming wasn’t always first choice for Umoru. As a young girl, she wanted to be a doctor. She even gained admission to study medicine at the Bayero University Kano, but for some reason, she ended up in Lagos State University, where she studied Zoology.

There, she took courses in fisheries and developed a strong interest in mini-livestock farming and multi-level marketing. She didn’t stop with a strong interest.

Before she graduated, she started her cake and cookie business. And by the time she was graduating, her business had a name, Honeysuckles PTL Ventures, and its one aim was selling processed food.

Today, Honeysuckles has its own farm and ponds and even runs delivery services, enough running around to bring in 1.2 billion Naira in one year.

Fainted gif


Because she doesn’t want people to make the mistakes she made starting out due to lack of mentorship, she tours schools speaking about more efficient methods to reach success. Her goal is to crush unemployment like this,



If according to Otunba Ghaddafi, “shit business is serious business”, then the hoe’ing business is the Holy Grail.

Get a hoe today.



The Fu'ad

That go-to guy for different sturvs. Books and the Internet have taken him to Mars. He still loves his Garri with very cold water. Yeah, Content and Copy rock.

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