Kanu Nwankwo is in this StarTimes advert, and it has us in tears

Nigerian advertising has come a long way from the many Panadol ads with fathers dancing like they are high on crack and those that brandish cough syrups that cure cancer in seconds.

We started to phase out that era with memorable campaigns such as those delivered by Platinum Habib Bank.

Bank PHB

It really did show us impossible was nothing. Rest in Peace, you’re sorely missed.

StarTimes decided to revamp, and this is an ad they came up with.

We are not going to dwell on the malaria inducing FX art direction of this ad. We are just going to look at the one thing about it that breaks our heart; the star of the show, Kanu Nwankwo.

Kanu Nwankwo is a national hero that deserves his name plastered on national moments

Now look at what they turned our sports hero to.

crying man

Please cry with us. We can’t do it alone.

If they wanted a figure to pull off this type of ad,

Kanu Claus

They should have called the great Chika Okpala aka Chief Zebrudaya.

zebrudaya-in-2013

The man can sell umbrellas during harmattan season and have us rushing to buy.

The folks who made this ad must not like Papilo, because surely they where alive when Papilo was making us proud.
Papilo

They now decided to make Papilo make us cry.

Kanu Startimes

On top how much?

StarTimes, please find the agency/company/team/cult/political party you paid to execute this. Collect your money back.

On a brighter note, StarTimes gets cool points for the effort at making cable TV affordable since everything else in Nigeria is determined to make us have a heart attack.

Comments

comments

1 Comment

  • R.A says:

    Saka would have been perfect for this. But Kanu? No naw! Mbanu ????

    After all the years spent abroad the accent remained unchanged???

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